Friday, November 7, 2008

1986 color forecast

In 1985, DuPont's Home Furnishings Division predicted a break from pastel colors that had previously dominated the market, with bold, darker color tones coming into style for 1986.  Using more confident colors with a small amount of black to offset them created an elegant, darker, richer palette for homes in America and Europe.  

This new direction for color in 1986 reflects the broader context of society in 1986, as consumers found confidence through the stable and growing economy, increasing equality of men and women in the workforce and bombardment of confident figures in popular media.

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